It's An Undeniable Fact -
Your website visitors believe that you will say anything about your products to get them to buy from you.
Everybody is skeptical when it comes to products and the benefits they claim to offer and who can blame them? You'd be hard pressed to find one sales letter without just a little hype in it.
But, you can actually afford to use a little hype in your sales letters if you have plenty of testimonials to boost your credibility high enough.
How often do you believe things because a lot of other people say you should? More often than you'd like to think.
The trick is to set up a way to get people sending you testimonials all on automatic - and quality ones, the ones which make their friends buy.
And your neighbors and friends will wonder how you got that raise at work - all from getting more testimonials representing your home business.
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